A marketing research firm is conducting a survey to determine if there is a difference in consumer 1 answer below »

A marketing research firm is conducting a survey to determine if there is a difference in consumer choice in the selection of two rival soft drinks. Those surveyed were asked to rank the taste from 1-10 with 10 being the highest rating. A summary of the survey follows: Calculate the test statistic: A) 2.40 B) -1.52 C) 0 D) -2.1 The number of degrees of freedom associated with the t test, when the data are gathered from a matched pairs experiment with 13 pairs, is: A) 13 B) 26 C) 12 D) 24

 

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